In a bid to support local restaurants amid the novel coronavirus pandemic, Burger King UK has made their Instagram account available to eateries such as Sultan’s Palace, Tayyab’s and Eco for advertising their food items until they reopen. On Instagram, Burger King UK released a statement and said that “There’s more to life than the Whopper.”
Whopper is the name of the burger that the global fast-food chain sells.
WHAT DID BURGER KING UK SAY IN THEIR STATEMENT?
In their statement, Burger King UK said, “There’s Roti King, Sultan’s Palace, Tayyab’s, Eco, Dumplings Legend, Ochi’s. In short, there are many great dishes from thousands of restaurants that deserve to be as famous as the Whopper. As we head into tier three across more parts of the country, it’s clear independent restaurants need all our support. So we’ve decided to give you a break from our burger pics and make our Instagram available to all these restaurants. Until they can reopen, they can advertise on our Instagram for free.”
Moreover, Burger King UK also mentioned the details required for local restaurants to share pictures on the Instagram account.
In the comments section of the post, netizens applauded Burger King UK for their efforts.
Burger King, in November, made headlines as well after their tweet in support of other restaurants such as KFC, Subway, Domino’s Pizza and Pizza Hut went viral on social media.
“Order from McDonald’s. We never thought we’d be asking you to do this. Just like we never thought we’d be encouraging you to order from KFC, Subway, Domino’s Pizza, Pizza Hut, Five Guys, Greggs, Taco Bell, Papa John’s, Leon… or any of the other independent food outlets, too numerous to mention here. In short, from any of our sister food chains (fast or not so fast),” Burger King had said in their tweet.
The fast-food chain also added that such restaurants, “employing thousands of staff really need your support at the moment. So, if you want to help, keep treating yourself to tasty meals through home delivery, takeaway or drive thru.”
More power to you, Burger King!